Amy Cosper: "It's All About What You Do With What You've Got"
Webb University Center - North Cafeteria
President's Lecture Series
Amy Cosper, vice president/editor-in-chief at Entrepreneur Media Inc., knows what it means to drive a business idea forward with passion, creativity, savvy, and yes, even a little moxie. Having been in the entrepreneurial trenches with her media consulting business, Cosper has an in-depth understanding of what entrepreneurs want and need. She knows that without the right information, tools and resources, small businesses stay small.
Cosper's journalism roots began in the tech world, where she cut her teeth as a reporter on assignment in Israel, Norway, Brazil, Luxembourg, Paris and London covering broadband, broadcasting and satellites. Eventually she became publisher/editor-in-chief for Satellite Broadband magazine at WiesnerMedia, and later she redesigned and directed five ASBPE award-winning financial magazines.
Cosper is a media evangelizer covering topics at conferences all over the world-from free economics, web 2.0 and social media optimization, broadcasting, the Internet, VC strategies, media, online profiling and user behaviors, and content strategies. At Entrepreneur Media, Cosper's breadth of experience and tech savvy infuses cutting-edge ideas into the company with a 34-year legacy for serving the small business market. Her mission? Keep entrepreneurs alert to the network of tools fundamental to launching and growing their businesses-whether they're people, technologies, funding sources, or best practices.
For her, "It's all about what you do with what you've got." According to Cosper, that's a whole lot more than most people fathom.
Cosper, Amy, "Amy Cosper: "It's All About What You Do With What You've Got"" (2014). President's Lecture Series. 27.