Date of Award

12-2014

Document Type

Master's Project

Degree Name

Master of Science (MS)

Department

STEM Education & Professional Studies

Program/Concentration

Occupational and Technical Studies

Committee Director

Ritz, John M.

Abstract

The problem of this study was to determine if a women's self-perception affects her fashion choices in order to direct marketing strategies toward the brands she wears.

Included in

Education Commons

COinS