Date of Award
Spring 2020
Document Type
Thesis
Degree Name
Master of Science (MS)
Department
Psychology
Committee Director
Bryan E. Porter
Committee Member
Alan Meca
Committee Member
Jeremiah Still
Abstract
The assertion that television has an impact on viewers is well-supported in theory and empirical research. Hundreds of researchers have conducted hundreds of studies focused on limited, specific programming content or specific effects to contribute to this evidence. However, far fewer researchers have conducted broad, comprehensive programming content analysis. One exception is a 2005 study from Will et al. examining multiple health and safety behaviors including sexual activity, driving behaviors, intoxicating and unhealthy substance use, and violence depicted in the 1997/1998 primetime television season. Results of their research showed overall that primetime television promoted the perception that the observed health- and safety-compromising behaviors were more common than in reality, and that they were largely inconsequential. Their unique research contribution was an inventory and analysis of popular television programming content that influenced viewers’ attitudes and behaviors in multiple health- and safety-related ways.
The current study expounded upon Will et al. using 2017 popular television programming as a sample. The same observations were conducted on this updated content, using the same methods, but adding streaming video to the sample to better reflect modern television viewing. Furthermore, observations related to sleep, diet, and exercise habits, diversity, and sexual harassment were also added, reflecting expanding knowledge about factors affecting health outcomes.
Rights
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DOI
10.25777/0888-vt09
ISBN
9798641506289
Recommended Citation
Leon, Heather A..
"Popular Television’s Health and Safety Message: What Has Changed in the Past Generation?"
(2020). Master of Science (MS), Thesis, Psychology, Old Dominion University, DOI: 10.25777/0888-vt09
https://digitalcommons.odu.edu/psychology_etds/348
ORCID
0000-0002-3075-2620
Included in
Mass Communication Commons, Public Health Commons, Social Psychology Commons, Television Commons