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Document Type

Review

Abstract

[First paragraph]

In YouTube: Online Video and Participatory Culture, Jean Burgess and Joshua Green subtly uncover what proves to be a slippery and mutable object. They caution against those who would simplify YouTube's meaning by presenting it as mainly any one of the following: (1) a channel for distribution of content first produced for film and television; (2) a sign of the inevitable demise of broadcast media, and a provocation to those who want to drain the last dregs of profit from existing intellectual properties; (3) an outlet for every zany underground community's self-articulation; (4) the latest instance of a perennial folk cultural impulse; or (5) a manifestation of the self-regarding zeitgeist of Web 2.0's "participatory turn," as you scramble to make your presence felt online, enjoined to "Broadcast Yourself" by YouTube Inc.'s sloganeers.

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