Elmwood Cemetery Tour Visitor Satisfaction Survey
Description/Abstract/Artist Statement
The Norfolk Society for Cemetery Conservation’s cemetery tour program is a major component of Norfolk’s Department of Recreation, Parks, and Open Space effort to maintain the many historic cemeteries within the city. Evaluation of this event is necessary to ensure participants are receiving relevant information regarding the cemeteries and enjoying the programming. On October 25th, 2019, student researchers visited the History, Mystery, Murder, and Mayhem Cemetery Tour to observe and administer surveys to participants. Casual observation revealed some difficulties in regards to tour guide volume and navigating the paths of the cemetery. Conversely, results indicate that respondents were overall very pleased with the tour length, information, and quality. Respondents stated the most enjoyable aspect of the tour was the actor portrayals of cemetery guests and many stated they would enjoy seeing more of this content. Overall recommendations include increasing the actor portrayal content, while maintaining the current length, possible multiple shorter session as opposed to fewer longer ones and finding better solutions for tour guide volume. However, survey respondents are pleased with the current state of the tour and drastic changes to format are not recommended.
Faculty Advisor/Mentor
Eddie Hill
Presentation Type
Poster
Disciplines
Recreation, Parks and Tourism Administration
Session Title
Poster Session
Location
Learning Commons, Atrium
Start Date
2-8-2020 8:00 AM
End Date
2-8-2020 12:30 PM
Elmwood Cemetery Tour Visitor Satisfaction Survey
Learning Commons, Atrium
The Norfolk Society for Cemetery Conservation’s cemetery tour program is a major component of Norfolk’s Department of Recreation, Parks, and Open Space effort to maintain the many historic cemeteries within the city. Evaluation of this event is necessary to ensure participants are receiving relevant information regarding the cemeteries and enjoying the programming. On October 25th, 2019, student researchers visited the History, Mystery, Murder, and Mayhem Cemetery Tour to observe and administer surveys to participants. Casual observation revealed some difficulties in regards to tour guide volume and navigating the paths of the cemetery. Conversely, results indicate that respondents were overall very pleased with the tour length, information, and quality. Respondents stated the most enjoyable aspect of the tour was the actor portrayals of cemetery guests and many stated they would enjoy seeing more of this content. Overall recommendations include increasing the actor portrayal content, while maintaining the current length, possible multiple shorter session as opposed to fewer longer ones and finding better solutions for tour guide volume. However, survey respondents are pleased with the current state of the tour and drastic changes to format are not recommended.