Date of Award

2002

Document Type

Master's Project

Degree Name

Master of Science (MS)

Department

STEM and Professional Studies

Committee Director

Ritz, John M.

Abstract

The goals of this research study were: 1. To document marketing efforts currently in use at Old Dominion University distance sites; 2. To determine which marketing methods have brought students to Old Dominion University's Teletechnet programs; 3. To recommend system-wide methods to be employed in marketing Old Dominion University's Teletechnet program.

Included in

Education Commons

COinS