Date of Award
Master of Science (MS)
Ritz, John M.
The goals of this research study were: 1. To document marketing efforts currently in use at Old Dominion University distance sites; 2. To determine which marketing methods have brought students to Old Dominion University's Teletechnet programs; 3. To recommend system-wide methods to be employed in marketing Old Dominion University's Teletechnet program.
Brown, Douglas, "Determining Effective, Cost-Efficient Marketing Efforts for Old Dominion University's Teletechnet Program" (2002). OTS Master's Level Projects & Papers. 193.